Materials used in the study and results:
This project is a conceptual advertising design created for MISSHA Perfect Cover BB Cream (No.21).
The main goal was to communicate elegance, confidence, and premium beauty through a strong visual identity.
The composition focuses on a bold red color palette to reflect passion, femininity, and brand recognition. Floating rose petals were used as a dynamic element to add movement, softness, and emotional depth to the scene, while the centered product placement reinforces clarity and brand focus.
Lighting, depth, and material reflections were carefully balanced to enhance the product’s premium feel and showcase it in a realistic yet visually striking environment.
The final design was adapted into outdoor advertising mockups to demonstrate real-world usability and campaign potential.
This work represents my approach to cosmetic advertising visuals:
clean composition, strong color harmony, and storytelling through atmosphere.
This project uses Montserrat, selected to support clarity, hierarchy, and the overall visual tone of the design.
Tools: Photoshop
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